2025

The Boulevardier Story

 

Exceptional bottles shouldn't hide behind velvet ropes.

Our Beginning

 

The Boulevardier was born from one simple idea: exceptional bottles and shouldn't hide behind velvet ropes. We set out to curate the finest whiskeys, French wines, and additional spirits to deliver them directly—no auction paddles, no club hierarchies, just genuine craft and scarcity shipped to your door.

Our founder, Wesley, spent a decade building call-center operations by day and tasting small-batch bourbons and wines by night. A chance tasting of a Cognac-finished Kentucky rye (sipped on a Parisian boulevard) sparked the concept: marry American whiskey grit with French wine elegance, then layer in world-class cigars for the ultimate pairing experience.

Boulevardier Ventures Inc. incorporated in 2025 and has been forging relationships with distillers, and négociants ever since.

Bordeaux, 2023

Our Mission

 

"To democratize luxury by curating rare spirits and wine with total transparency, concierge-level service, and an unwavering respect for craft."

What Makes Us Different

 

Scarcity, Verified

Every bottle and cigar we list is traceable back to its producer or licensed distributor—no grey-market guessing.

Dual-Shipment Simplicity

Spirits and wine often ship under different compliance rules; we built a single checkout that handles both seamlessly.

Education First

From tasting notes to terroir deep-dives, we publish guides that empower you to become the connoisseur.

Unparalleled Service

We love this. We take great pride in being able to ship you the bottles that we've sourced. Our customer service is unparalleled.

Future-Proofed

Private-label projects—Boulevardier Whiskey and Chevalier Bordeaux—are already aging and bottling, bringing you house exclusives at cellar-door prices in 2026.

Our Values

 

Craft over Mass

We champion makers who respect time, terroir, and tradition.

Transparency

Clear provenance, honest pricing, no hidden fees.

Service Obsession

24-hour reply guarantee & proactive shipment updates.

Community

Quarterly virtual tastings, in-person bottle shares, and a member forum where collectors trade insights—not just bottles.

Sustainability

Lightweight glass, carbon-neutral shipping, and replanting oak for every private-label barrel we fill.

VIP

Why the Name "Boulevardier"

 

In 1920s Paris, a boulevardier was a stylish wanderer—someone who knew the best bars, cafés, and galleries. The classic Boulevardier cocktail (bourbon, Campari, sweet vermouth) nods to that era of cosmopolitan elegance.

Our brand captures that same spirit: worldly, refined, and a little adventurous.

Join Us on the Journey

 
Whether you're hunting your first allocated bourbon, expanding your Bordeaux cellar, or pairing a Churchill-length cigar with a cask-strength rye, we're here to guide you.

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